Each year, businesses spend between one and 50 percent of their annual profit on marketing and advertising.
That is a lot of money no matter how established a business is. Getting the most out of each cent clients spend on growing their brand and improving brand awareness can make all the difference in their overall success.
Nothing helps up and coming businesses improve visibility and brand recognition like a visible sign or display with their logo printed in clear colors.
There is nothing that helps your clients improve their visibility like high-quality vinyl banners.
Read on to learn some of the surprising vinyl banner benefits and how offering them to local businesses can help your bottom line.
1. They Are Incredibly Durable
Vinyl banners are among the most durable and lightweight outdoor advertising options on the market. They are tear-resistant even in high winds, will not fade from exposure to direct sunlight and hold up to even heavy rain.
These facts reduce the risk of customer dissatisfaction and complaints about the signs you print for them.
2. Vinyl Outdoor Banners Are Portable
Though vinyl banners are ideal for outdoor displays, they can also be used inside to advertise specials or show off a client’s brand and logo during conventions or trade shows.
By printing high-quality vinyl banners, you will give your clients the opportunity to take their signs with them wherever they go. Not only will you have a quality marketing tool, but it is portable as well!
All your customer needs to do is roll it up and take it with them. Since these banners are lightweight, they can easily fit in the trunk of a car or even a suitcase if the show is out of town.
Best of all, you will not have to worry about investing in an expensive box truck just to haul the sign to the business!
3. Banners are Easy to Customize
One of the most important vinyl banner benefits is the ability to customize the design completely.
This customization gives the graphic artists at your sign shop the ability to focus on creating a design your customers will love rather than worrying about the limitations of the materials and equipment.
This process helps your customers spread their message without forcing them to spend hundreds of dollars advertising on social media.
4. Banners Are Quick to Produce
As a business owner, you know that the more products you can make, the more money you stand to profit.
Vinyl banners are easy to produce and can be ready for pickup in a matter of hours after the design is finished. This option improves your bottom line while also increasing customer satisfaction in the long-run.
The faster their sign or banner is finished, the happier they will be.
5. Printed Outdoor Banners Make Great Temporary Signs
If a business is just starting, they may not have the money to invest in a permanently installed sign for the storefront.
A vinyl banner can serve as the perfect stand-in. The printing company can create an easy-to-read sign that features your logo, color scheme, and any other information needed.
Once printed, the banner can be mounted to the store’s exterior so customers will be able to find it at a glance.
By offering vinyl banners, you are showing that you care about small businesses. You offer an affordable alternative to traditional signage that fits with a new company’s limited budget.
Experience These Vinyl Banner Benefits for Yourself
A custom designed vinyl banner is the best way for new businesses to share their brand with their customers.
The sooner you can start printing quality outdoor banners, the happier your clients will be.
Contact us today to see how we can help you find the equipment you need to get the job done right the first time.
Simple Solutions International offers a full selection of plotter blades and plotter pens as well as a variety of useful tools for use in plotting and sign making such as plotter adapters, masking film, spray mask, and other sign making tools and accessories.